The business education sector is undergoing monumental changes in the wake COVID-19. As Giuseppe Auricchio and IESE Profs. Evgeny Káganer and Alejandro Lagos observe, the pandemic has turbocharged trends that were already gaining steam – learner-driven education, reskilling demands and online learning, among them – helping trigger a shift from a product- to a service-centric model and reshaping the relationship between business schools and learners. Will one-off programs like MBAs and exec ed courses eventually give way to personalized, life-long learning journeys?
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